Cookie Policy
Cookie Policy
Our website uses a technology called a “cookie,” which is a small element of data that our website can send to your browser to be stored on your computer so that we can recognize your computer when you return. Cookies may provide us and our service providers with information that we will use to personalize our website in accordance with your preferences. Most web browsers allow you to modify your settings to notify you when you receive a cookie or to reject cookies entirely, and you can opt-out of certain cookies via our website. If you decide not to accept cookies from our website, you may not be able to take advantage of all of its features.
We use Google Analytics and Google Ads traffic measurement and performance tools to create better user experience on our website and improve our website general performance.
Advertising and Marketing Personalisation:
We use Google Ads tools to increase the relevancy of our advertising and marketing campaigns within Google Search network and Google Display Network as well as our other partners and platforms.
Third-Party Cookies
Third-party vendors show TruTravels’ ads across the internet. These third-party vendors use cookies to serve ads based on a user’s prior visits to our website. You can opt-out of third-party usage of cookies for advertising purposes by visiting the Network Advertising Initiative opt-out page available at http://www.networkadvertising.org/choices/.
We may also use a third party to help us gather and analyze information about the areas that you visit on the website to evaluate and improve the customer experience and the convenience of the website, and to help us evaluate some of the specific information related to your website visits.
Status | Set By | Name | Purpose || Usage | Set for |
Non-essential Analytics - performance |
Google Analytics | _ga, _gid | Used to gather information in GA software about sessions on our website. || Our performance statistics are only analysed internally and used anonymously to remarket/advertise our website(s) and to monitor service performance. | Length of the session - up to 732 days. We do not restrict these cookies by default. You can learn how to restrict GA cookies here |
Non-essential Tracking | doubleclick.net | IDE | Marketing Performance | IDE - 732 Days |
Non-essential Tracking | facebook.com (Facebook) | fr, _fbp | Marketing Performance |
fr - 360 Days, _fbp - 90 Days |
Live chat functionality | force.com,d.la4-c1-phx.salesforceliveagent.com (Salesforce) |
BrowserId, X-Salesforce-CHAT, force-proxy-stream, force-stream, sfdc-stream |
Marketing Performance |
BrowserId - 30 Days, X-Salesforce-CHAT - Session, force-proxy-stream - 2 hours, force-stream - 2 hours, sfdc-stream - 2 hours |
Call back functionality | responseiq.com (ResponseIQ) |
dtCookie, __cfduid, riq_cookie_widget_id_1421, PHPSESSID, create_visitor, riq_device, session_id, riq_browser, __hstc, intercom-id-kntrcajs |
Marketing Performance |
dtCookie - Session, __cfduid - 365 Days, riq_cookie_widget_id_1421 - 365 Days, PHPSESSID - Session, create_visitor - 365 Days, riq_device - Session, riq_os - Session, riq_browser_version - Session, session_id - Session, riq_browser - Session __hstc - 300+ Days, intercom-id-kntrcajs - 6+ months |
Non-essential Tracking | Snapchat |
_scid, sc_at, Marketing |
Marketing Performance |
_scid - 365 Days, sc_at - 360 Days, |
Non-essential Tracking | Mouseflow |
__hstc, _mflang, hubspotutk, mf_user |
Marketing Performance |
__hstc - 300+ Days, _mflang - 10 Years, hubspotutk, 300+ Days, mf_user - 7 Days, |
Livechat Functionality |
Purechat, .purechatcdn.com |
__cfduid, purechatAuthv5Visitor |
Marketing Performance |
__cfduid - 365 Days, purechatAuthv5Visitor - 1 Day |
First Party Cookies
Status | Name | Purpose || Usage | Set for |
Essential |
_gdpr |
To process a user's choice in relation to GDPR. || Sets GDPR cookies setting status |
A max. of 730 days. Set once consent is given. Can be unset using button disable cookies. |
Non-essential Tracking Usability |
_ap | Unique Tracking Session ID || Apsowebly built in website performance module |
A max. of 730 days. If _gdpr cookies consent is not yet given, this will only be set until you close your browser or navigate away from the website. |
Non-essential Tracking Usability |
_v | Page Load ID || Apsowebly built in website performance functionality | Until you close your browser or navigate away from the website. |
Essential |
bid, uid |
Used to store basket information required for purchasing a tour/package. | Until you close your browser or navigate away from the website. |
Essential | AWIN | To track a referral to TruTravels from AWIN's affiliate programme. | 365 Days |
Please refer to the Privacy Policy for more detail on all cookies.
Changes to this Privacy Policy
From time to time it may be necessary for TruTravels to amend or make revisions to this Privacy Policy. If we make a change to the Policy, the revised version will be posted on our website. Please refer to this Privacy Policy for the latest information about our personal information practices.